By Artimeaus Moore
Who would ever think Nike would go over to the technology side of their designs? Nike Shoe Company a company started in January of 1964 founded by a University of Oregon Track athlete by the name of Philip Knight and his Coach Bill Bower man. Nike has been around for years now they have created over millions and shoes and apparel for their target customers. This past year in October of 2013 Bloomberg Business Week technology stated that Nike has now move there selves as a tech company due to the new version the of Nike Fuel Band.
The Nike fuel SE is a small digital bracelet that tells a story about your everyday life and movement. The fuel band measure your activity of the day to day basis it tells how many calories you burn , how many step you have taking . With the Nike Fuel SE band you are able to set goals for yourself everyday to hit so that you can know you have reach your fitness level of the day. It helps you stay motivated and willing to keep working hard so that you're able to see successful results. The fuel SE band comes in several different colors that you can choose from. You're also able to download an app to your IPHONE to will help you see your results. Never in my life would I think that Nike would come out with such a awesome product that is light weight, easy to handle , and stylish for your personal experience. Here are some links and videos to tell you more about the Nike fuel band.
Articles:
Video:
The integration with the app is probably this thing's coolest feature. Pretty much every company these days has to have a technology component to them.
ReplyDeleteThe Nike fuel is very interesting an something that I may even look it to purchasing. The point system motivates you and keeps you pushing towards your goals. Also, the social aspect of being able to connect with friends is a very good motivator as it encourages competition. The one problem that I have with the band is that it can not be submerged in water. For swimmers like me that is a problem because swimming is a very significant portion of my workout, and I am unable to record it with the band.
ReplyDeleteI am a strong supporter of the Nike Tech merchandise myself. Nike has used technology to develop many designs such as clothing and accessories and some how I always find myself purchasing these items. the Nike fuel band helps keep up with the amount of calories i burn as well as how many miles i walk a day which helps me stay on track with my workout plan. I can also connect the fuel band to my phone and keep track of it from there which makes it easier to manage and reach my goals. Nike also has very light sweat suits they have also used technology within the fabric to keep you just as warm as large jackets do.
ReplyDeleteAs an owner of the Nike Fuel band myself, I have mixed feelings about the product. I have been using my FuelBand for about two months. Although I find a lot of negatives, I do like the fact that because it is on my wrist, with me at all times. The Fuelband is a very good reminder to get out and move. I like the fact that is counts steps, Fuel, and gives me the time. It is like a mental reminder and motivator to live a more healthy lifestyle. As far as the negatives, it is bulky and uncomfortable. It has little flexibility and is like wearing a wooden bracelet on your wrist. I wonder how it will compare to the upcoming Apple Watch, which will offer a lighter and more digital product similar to the fuel band. http://www.inquisitr.com/1643870/apple-watch-technology-is-becoming-more-personal/
ReplyDeleteI'm all for the Nike Fuel band because it's motivating a healthy lifestyle. One where you can easily keep up with your activity and promotes the health and wellness of all individuals through technology. Very innovative, Nike. Great job.
ReplyDeleteI believe the Nike Fuel band is one of Nike's best innovations thus far. This band makes fitness a lifestyle for the consumer. With so many Americans focusing more on fitness, they could use something like the Nike Fuel band to help them keep track of calories burned, and miles ran. The band also helps motivate the consumer, which I think is amazing. I have used the Nike Running app on my phone before while running and it made crowd cheering sounds when i approached the finish, just like the Fuel band. The Nike Fuel band, much like all of Nike's other products, is outstanding.
ReplyDelete